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Building year-round investor community beyond events

The night before Global Investors Forum opened, Farah Harb walked the empty ballroom and pictured it full. She wanted every conversation to feel intentionalfrom the first RSVP to the late-night follow-ups that spark new deals. Hoop became the quiet coordinator that kept the energy high before, during, and long after the doors closed.
- 95% seats sold early: Invitations converted before the keynote deck was finished.
- 60% sponsor renewals: Partners signed their next package within two weeks.
- Replies in under five minutes: VIPs never waited for details, no matter the channel.
- Community 3x larger: The private hub kept founders and funds trading ideas months later.
 
     
    Hoop carried us from the first RSVP through the community launch, and every sponsor felt the momentum long after the lights went out.
The build-up felt like opening night
Every teaser carried a hint of the conversations to come: sector spotlights, exclusive dinners, surprise pairings. RSVP forms inside Hoop collected the stories behind each yesticket tiers, portfolio themes, even dietary notesso Farahs team could curate seating charts without juggling spreadsheets. When a sponsor wanted a custom lounge, a quick reply from the assistant turned curiosity into a scheduled planning call.
Behind the scenes, the crew tracked energy like producers prepping a premiere. The same workspace held campaign performance, chat snippets, and running notes, so anyone could pick up a conversation mid-thread and continue it in the same warm tone.
 
     
     
    Event day moved with one heartbeat
When the doors opened, volunteers and producers looked at the same live agenda. Attendees checked in with a tap, found their lounges, and received surprise session invites that matched their interest tags. If a VIP asked for a last-minute change, the assistant nudged the right host while keeping the guest comfortable in the moment.
Upgrades, meetups, and sponsorship add-ons flowed through the same threads as the original RSVP. Finance watched confirmations appear in real time, so there were no reconciliation marathons after the applause.
| Scene on the floor | What guests felt | How the crew kept it seamless | 
|---|---|---|
| Morning briefing | Greeters already knew who to expect and which introductions to make. | RSVP notes, tags, and talking points lived beside each profile so volunteers hit the ground warm. | 
| Midday schedule swirl | Guests received gentle pings when sessions shifted or a salon opened up. | Live edits in Hoop pushed updates to chat, WhatsApp, and badges without reprinting anything. | 
| Deal table introductions | Investors sat down with founders whose metrics they already knew. | Shared notes surfaced traction stats and prior touchpoints inside the facilitators view. | 
| Evening wrap | Everyone left with a clear list of next steps instead of loose promises. | Conversation threads captured action items, triggering follow-ups assigned to the right owner. | 
| After-hours feedback | Attendees shared highlights before they even reached the valet line. | Micro-forms embedded in recaps logged sentiment and ideas straight to the recap dashboard. | 
The team keeps this map pinned above the comms console. It reminds every host what the guest just experienced and what comes next.
The forum lives on between summits
Once the lights faded, Farahs team stitched highlights into short recaps and released them through their Hoop-powered community center. Founders shared clips of conversations that mattered, mentors offered office hours, and every new idea linked back to the contact record that sparked it. Data Studio dashboards showed which sessions drove pipeline so the next agenda could be tuned with confidence.
The assistant still answers questions months laterabout recordings, intros, or the next city on the tourso momentum never drops back to zero.
 
     
    











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