Content
Editorial Planning

Ship more content, with less chaos

Replace scattered docs and DM threads with a single editorial plan. Coordinate writers, editors, legal, and design while tracking capacity and deadlines across brands and channels.
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A dashboard showing content pipelines, deadlines, and team capacity for various brands and channels.

Orchestrate your newsroom

From pitch to publish, every step is visible. Bottlenecks surface early, reviews are automated, and leaders can forecast throughput without spreadsheets.

Calendar & capacity

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  • Unified content calendar across brands, sections, and channels.
  • Capacity views by role to balance workloads and avoid crunch times.
  • Embargo and event timelines for launches and coverage syncs.
  • Recurring series and seasonal content templates.
A clean dashboard showing content pipelines, deadlines, and team assignments, simplifying editorial chaos.

Workflow & approvals

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Stages

Pitch → Assignment → Draft → Edit → Legal → Ready → Publish.

Checklists

SEO, style, accessibility, and compliance gates reduce rework.

Inline comments and version diffs speed up feedback and decisions.

A workflow pipeline UI showing stages like Pitch, Draft, and Publish, with inline comments and checklists for SEO and compliance.

Asset linking & rights

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  • Link drafts to CMS entries, images, and snippets; protect usage rights and expirations.
  • Source attribution checklists and fact-check sign-offs.
  • Multi-format packages (article, social, newsletter, video) from one canonical plan.
A dashboard showing content drafts linked to images and CMS entries, with status flags for rights, attributions, and fact-check sign-offs.

Performance & retros

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Dashboards track hit rate, throughput, and time-to-publish. Retro views compare plan vs. actual to refine topics, cadence, and resourcing each quarter.

A dashboard showing performance metrics like hit rate, throughput, and time-to-publish, alongside retro views comparing plan vs. actual.

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Frequently asked questions

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