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Uncover hidden high-value segments with AI.
Uncover hidden high-value segments with AI.
<strong>Generic marketing</strong> targets too many of the wrong people. You know your ideal customers exist, but they’re buried in disconnected data and hard to target effectively. <strong>Audience segments help you find who’s ready to engage and why</strong>. Hoop AI identifies patterns across your data sources—saving you time you’d spend weeks discovering manually—so you can focus on connecting with the right people at the right time.
Uncover hidden high-value segments with AI.
Uncover hidden high-value segments with AI.
<strong>Generic marketing</strong> targets too many of the wrong people. You know your ideal customers exist, but they’re buried in disconnected data and hard to target effectively. <strong>Audience segments help you find who’s ready to engage and why</strong>. Hoop AI identifies patterns across your data sources—saving you time you’d spend weeks discovering manually—so you can focus on connecting with the right people at the right time.
Uncover hidden high-value segments with AI.
Uncover hidden high-value segments with AI.
<strong>Generic marketing</strong> targets too many of the wrong people. You know your ideal customers exist, but they’re buried in disconnected data and hard to target effectively. <strong>Audience segments help you find who’s ready to engage and why</strong>. Hoop AI identifies patterns across your data sources—saving you time you’d spend weeks discovering manually—so you can focus on connecting with the right people at the right time.
Segments Overview
Use data from your CRM, web visitors, and more to build precise audiences, then personalize across your channels and measure performance with unified insights. 268,000+ customers in over 135 countries grow with Hoop.
Discover your high-value audiences
- Forget manual research and guesswork—instantly organize, explore, and uncover promising audiences.
- Use Hoop’s AI-powered segment suggestions for recommendations on highest impact groups.
Build precise segments with ease
- Group visitors by interests and website behavior—no technical expertise required.
- Deliver tailored content to everyone—even first-time visitors who haven’t shared their information.
- Connect data from all your business tools to create targeting that drives better results.
Activate and personalize across channels
- Use the segment activation library to seamlessly deploy your segments across channels.
- Gain unified insights into your personalization performance through segment activation insights.
From insight to impact
- Reduce time-to-action with AI that finds patterns humans miss.
- Focus spend on people who are ready to engage, with clear signal on the “who” and “why.”
- Scale relevant experiences while keeping data, activation, and measurement in one place.
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