Market QR codes driving online subscription orders

The Background

Who they are

A small retail team with seasonal demand.

What they wanted

Turn first‑time buyers into subscribers.

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The Challenge

What wasn't working

One‑off purchases and manual follow‑ups limited repeat revenue.

Why it mattered

Acquisition costs were rising; retention needed to carry more weight.

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The Solution — Hoop, end to end

Hoop connected capture, commerce, and retention.

Marketing

Segments and offers tailored by purchase history.

Sales

Customer Agent answered product questions.

Commerce

Subscriptions, Payments, and Invoices simplified reorders.

Service

Service Agent handled order issues fast.

Content

Website Builder and Stories featured recipes and benefits.

Operations

Analytics in Hoop tracked cohort repeat rates.

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"We turned occasional buyers into subscribers."

Yousef M., Founder

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Setup & Partnership with HoopAI

Onboarding & strategy

Defined replenishment cadences and offers.

Agent design & training

Customer Agent trained on products and policies.

Enablement

Templates for reviews and UGC requests.

Ongoing improvements

Monthly cohort reviews and tests.

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The Transformation

The spike

Repeat order rate rose +35% in a quarter, measured in Analytics in Hoop.

The wins behind the number

• Unified product, order, and subscriber data
• Automated replenishment reminders
• Reviews and UGC requested automatically
• Faster resolution on order issues

How it felt

Predictable repeat revenue relieved pressure on acquisition.

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How the journey actually flowed

• Scan → Form
• Offer → Checkout
• Order → Subscription
• Service → Resolution
• Review → Next offer
• Repeat → Renewal

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What's Next

Bundles and referral offers to grow LTV.